Rather than spending $228 on a pre-order hoodie, of which only $100 is donated to a Jamaican hurricane relief fund, just donate $228 directly to the hurricane relief fund.
Or whatever you can donate, because everything helps.
Fuck OVO again.
International label OVO and dancehall icon Vybz Kartel partner to release the limited-edition “Jamaica OG Hoodie.” From November 6 through November 13, 2025, US$100 from the sale of each hoodie will be channelled to the Rockhouse Foundation’s Hurricane Melissa relief initiatives in Jamaica.
Hurricane Melissa left significant devastation in its wake across communities in Jamaica. The fundraiser aims to bolster efforts on the ground — from emergency shelter, clean water and essential supplies, to rebuilding homes and infrastructure. This collaboration underscores the power of entertainment, fashion and philanthropy working together for recovery.