Introducing the Branding format 🎨 You can now extract complete brand DNA from any website including color schemes, logos, frameworks and more in one API call Perfect for coding agents to clone or match existing site aesthetics. Try it out now on the playground or API today 👇

Nov 6, 2025 · 5:00 PM UTC

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Try the playground here: firecrawl.dev/playground Check out the docs for the new branding format: docs.firecrawl.dev/features/…

Scrape | Firecrawl

Turn any url into clean data

docs.firecrawl.dev
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Even with sourcemaps disabled in production?
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wow an open source brand fetch
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this is fucken sick
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Sounds cool! But what's the catch? Is it as easy as it sounds? 😏
Replying to @firecrawl_dev
Fucking awesome
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Replying to @firecrawl_dev @tayler_odea
So stealing?
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Looks freaking good!
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Damn, you guys are on fire these days. So many hot releases lol
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You guys are literally on fire 🔥
Replying to @firecrawl_dev
This is so useful... I am gonna extract @firecrawl_dev DNA
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🔥🔥🔥
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Turning visual identity into structured data — that’s a clever move 👏
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That's Cool 🍿
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this is really cool!!
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Brah! No way! I was trying to this with Firecrawl for the last month!
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Firecrawl cooks and cooks
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why
Replying to @firecrawl_dev
Brand DNA extraction via API streamlines design system replication. One-call retrieval of color schemes, logos, frameworks—perfect for agent-driven site cloning. Does consistency detection include typography hierarchy or just surface styles?
Replying to @firecrawl_dev
Does it work with MCP? @firecrawl_dev
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This is massive, we were already using this to extract this ourselves, so we can port straight over to this. Will this work in crawl mode? I.e can I set it to crawl N pages and get one branding profile back for the whole site?
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btw you can just do this node vibrant and playwright if you know what youre doing
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lets go!! 🚀🔥
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So « clone » and « match » are ok ??? You can confirm ?
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Então é assim que todo mundo tá copiando a identidade visual do perplexity
Replying to @firecrawl_dev
Yes I’ve been playing with scrape and needed this!
Replying to @firecrawl_dev
What would be the prompt needed to utilise this extraction via the API?
Replying to @firecrawl_dev
Brand DNA extraction for coding agents! 🔥
Replying to @firecrawl_dev
This looks awesome, but am I too European to see it live?
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Stealing
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Branding API for AI coding agents—automated website aesthetics extraction!
Replying to @firecrawl_dev
Wow awesome!!!! Great job.