I have a (dumb) theory about Intel. They used to ship beautiful printed manuals anywhere in the world for free if you called them. That program made a lot of engineering students customers for life. Then some middle manager killed it, and probably got a promotion.
These are forever gone btw. Intel stickers had cool semiconductor holographics on the backside that no one will ever see, it wasn't there by accident. It was too beautiful for the modern marketing bug people, so they wiped it out.