Epic backgrounds only @relentless

No one does it like @ti_morse Hear me yap about what Poseidon is doing on Relentless

My first interview w David Zagaynov @DavidZagaynov, co-founder & CEO of Poseidon @poseidonaero. 0:05 Cargo and logistics 2:28 Starting with a ground effect vehicle 3:48 Why certification is so difficult 6:52 Flying a plane by mid 2026 10:07 Crashing into a lake 16:15 Working on planes during WWI 21:26 Drone regulation 24:19 Heron & Egret 25:34 Decreasing cost per flight ton-mile 30:59 Finding warehouse space 39:57 What won’t change over the next 10 years 47:50 Building airports

My first interview with Saif Khawaja @khawajasn, Cofounder & CEO at Shinkei @ShinkeiSystems. Shinkei is building fish harvesting robots with the goal of reshoring America's seafood supply chain while radically improving the quality & shelf life of the fish we consume. Their Poseidon robot is scaling the traditional Japanese ike-jime method for killing fish which is humane and preserves texture, flavor, and freshness. 0:42 Fish processing vs harvesting 4:51 Creating Seremoni 8:30 Expanding through word of mouth 9:19 Starting Shinkei 12:47 First few iterations of Poseidon 16:49 Celebrating fisherman 21:59 Helping fisherman make more money 25:47 Why he started Shinkei 27:09 First deployment 29:56 Following your intuition 32:01 Finding the right cofounder

The speed and quality at which @ti_morse is making podcasts is something else… This episode gives a great look at the founding story of @InversionSpace

We will supply drop our podcast equipment to remote locations from space

Relentless has been growing insanely fast over the past month. I remember thinking it'd be cool once we hit 24 hours of watch time every day but we quickly flew past that and are now around 2400 hours/day. To put that in perspective, at any given moment roughly 100 people are watching a Relentless interview. I know it'll keep getting crazier but this already feels nuts 🏴‍☠️

First interview with Saurav Shroff (@SauravShroff5), co-founder & CEO of Starpath (@StarpathSpace). We talk about what it takes to build a self-sustaining city on Mars, creating rocket propellent production plants on the Moon and Mars, and selling solar panels to satellite companies. 0:40 Inputs to create a self-sustaining city on Mars 3:53 Creating rocket propellent production plants 6:21 How much a Nasa rover costs to build 8:02 Building solar panels 15:51 Scaling Starship production 17:56 Why it’s important to make life multi-planetary 24:16 Starting Starpath 26:53 Creating the first 10 Starpath rovers 31:20 Rover testing 33:09 How to simulate Martian soil on Earth 35:11 What if SpaceX didn’t exist 40:14 Keeping fast iteration loops as you scale 49:19 How many Starships it takes to make Mars viable 1:02:43 What are Starpath’s biggest risks 1:11:31 Finding talent that’s aligned with the mission 1:15:30 Living on Mars 1:18:46 Idiot index in the space industry

Now this was fun

First interview with Mitch Lee (@dontmitch), cofounder & CEO of Arc (@ArcBoats). Arc is building electric boats. 0:30 Building an electric boat 3:34 From v0 to first shippable product 6:20 Why start an electric boat company 7:57 Advantages of not using diesel engines 13:30 Showing customers around the factory 15:57 Scaling to three boats a week 20:24 Production hell 23:16 Actively trying not to vertically integrate 28:55 Why cargo ships & cruise ships will be hybrid-electric 36:30 Iterating on the product while improving the build process 41:59 Having a great cofounder

Redwoods

First interview with Bryon Hargis (@hargsb), cofounder & CEO of Castelion (@CastelionCorp). Timestamps: 0:26 Hypersonic missiles 3:21 Sunday morning drive in the mountains 4:24 Why being relentless is so important 6:12 Getting kicked continuously 12:41 Passion for the mission of the company 18:19 Traditional aerospace vs SpaceX 26:53 How SpaceX tests & iterates 32:12 Starting Castelion - why reputation matters 38:58 Missile field testing 45:35 Showing employees company’s financial position 52:21 Having cofounders that will let you know when you’re screwing up 55:55 Finding the right cofounders 1:04:13 Paying it forward 1:07:30 Using comedy to cope with adversity 1:10:30 Luck 1:12:37 Operating in a resource constrained environment 1:17:26 Doing business with the government 1:33:47 Focusing on one product vs branching off into multiple products 1:36:36 Production hell 1:41:49 Expect something WILL go wrong 1:43:54 Forgetting to celebrate the wins 1:45:03 Working through unknown unknowns 1:52:27 Getting stopped by endangered desert shrimp

We're FORWARD DEPLOYING >my entire net worth is currently tied up in camera & lighting gear

First interview with Alexis Rivas (@alexisxrivas), founder & CEO of Cover (@coverbuild). Why it takes longer to file permitting paperwork than to actually build a home, custom homes vs traditional housing developers, how Cover will scale to 10k+ homes a year. 0:30 Why there’s housing shortage in the US 5:07 Housing developers vs custom homes 7:21 From starting Cover to building the first home 10:10 Learn by building 13:16 Beginning with ADU’s (Accessory Dwelling Units) 15:48 Focusing on the biggest fire 18:25 Why onsite assembly is the bottleneck 21:15 Why so many housing startups have failed 24:38 Cover’s building process 26:22 Why the permitting process takes longer than the actual home building process 35:47 Building codes: subjective vs objective 41:32 Biggest unexpected problems 49:28 How Cover will scale to 10,000+ homes a year

First interview with Pari Singh (@paritheengineer), founder & CEO of Flow (@Flow_Engineer). 0:00 Pivoting from rocket engines to software 4:44 SpaceX's design process 12:22 How hardware teams will work in the future 14:51 What happens if China and the US go to war 20:57 Regulation 23:05 Future of war: networked autonomous systems 31:40 Agile vs iterative 34:47 Starting Flow 44:31 Figuring out the right path to build the company 49:09 Increasing scope until your underestimated 1:01:14 Building a special forces culture

First interview with Jim Belosic (@jimbelosic), founder & CEO of SendCutSend (@sendcutsend). 0:44 Manufacturing in the United States 3:48 Building trust with suppliers - beer test 5:47 Fun coupons 9:54 Don't save money - be frugal not cheap 14:39 Marketing by creating a magical customer experience 16:02 How SendCutSend started 18:28 Starting with almost no money 21:05 Negotiating on terms instead of price 24:04 Creating a delightful customer experience from day 1 27:51 Building a moat while competing with China 32:58 Understanding how your business is evolving by walking the floor 36:55 Dealing with chaotic customers 40:35 Hiring your customers 47:03 Winning lifetime customers 52:05 The gaslight launch & SendCutSend’s secret menu 56:08 Learning from other industries 58:35 Sam Walton & Les Schwab 1:01:24 Focusing on things you can control 1:05:52 Never run out of inventory 1:12:32 “What can Jim do?” 1:17:29 How Jim thinks about risk 1:26:09 Self-funding the business 1:29:06 Hiring problem solvers & experimentalists 1:37:18 Creating a company where people actually want to work

Ti you are the GOAT at cinematic interviews. The lengths you're going to film and capture these conversations is inspiring... And makes a group of dudes talking about niche things 100x more interesting.

What an awesome shoot. Great companies, great stories ⬇️

The legendary @ti_morse in his element. This was a fun one

TIL you can just rent a ferry for a podcast :D